With a growing business companies quickly get to the point where they need a more advanced platform for their business needs.

More often than not, Magento is the first to come to mind. That’s understandable. It’s popularity is undeniable. More than 100,000 online stores have been created on this platform.

Kurious Digital is a Craft CMS (https://craftcms.com/commerce) based platform that is lesser known but far more flexible and content driven than Magento.

Both Magento and Kurious Digital are professional eCommerce platforms that are safe, secure, stable and portable. They offer a large range of integratable plugins.

Here are just some of the reasons that we prefer Kurious Digital to Magento.

Ease of installation and use

KD can be installed in a day and depending on the client, the website can go live within a week. KD is nimble because it is built on the specific requirements of each business.

Magento takes several weeks to get up and running with Magento because customisation is not a straightforward process. You could compare KD to a speedboat and Magento to the Titanic when you try to manoeuvre them. There are far more restrictions on Magento.

Customisable and flexible

KD offers a really well thought out foundation by developers who not only know how to code but also understand the world of eCommerce. For eCommerce businesses this is a match made in heaven because sites can be entirely customised in design and functionality. Businesses have complete control over how they choose to build pages on their website and how they choose to guide the customer journey.

KD is simple to use. With its intuitive and user friendly control panel businesses can build bespoke pages on a site that is optimised for conversion.

Content driven eCommerce

Content is an essential element of having an effective website that drives traffic and generates leads. KDs content driven approach to eCommerce makes businesses on the platform far more competitive because of their useful and relevant content. Businesses can create ideal content that their consumers need to browse effectively and make purchases easily.

To achieve the same competitive advantage with Magento, businesses need to first access its plugins. This is do-able, of course but it comes at a cost of first finding the right plugin and then paying to have it.

Real time support

KD developers are always available to help and support their clients through whatever queries or problems they may have.

With Magento being such a popular platform there is a lot of free community support and YouTube videos that can be very helpful to businesses. While it's great to have so much accessible content, it isn’t always relevant for each client. This is because the way Magento works in the backend seems to be different for every client. Although there are videos to explain how to set something up on Magento, it doesn’t mean that it will work for every business. Real, professional support from Magento comes at a cost.

Cost effective

KD will set you back about £4-9K whereas the average price for a Magento site starts at £40-50k and goes up to £120K.

A KD license is £3-4K a year. A Magento license will cost you around £22K a year.

If you are looking for a new eCommerce platform, don’t overlook KD. It is not as widely supported as Magento in terms of agencies and it doesn’t have the same number of sites but Craft itself has done some amazing sites including Oakley: X-Metal Collection and Netflix: Media Centre.

KD is a credible alternative and can easily cope with multi million £ eCommerce websites.

If you have any specific questions or want to learn more about how KD can support your business, feel free to email us at https://kurious.agency/contact or book a call via this link: https://calendly.com/mattedmundson/intro-call.